Alana Frankfort

Partner, Benvolio Group

Alana has worked with many brands ranging from fitness and skincare to technology over the last decade.

Alana Frankfort is a partner at the Benvolio Group, an investment firm working closely with consumer-facing brands. Here she advises Benvolio’s portfolio companies on sales, marketing, and business development.  She also works with companies on their sales and marketing strategies through A Founder’s Lab, her NYC consultancy company.

Alana has worked with many brands ranging from fitness and skincare to technology over the last decade. Prior to this, Alana was a founding member of Gilt City, building the business from the ground up with focus on marketing, sales, partnerships, and business development. As Head of New York Sales, Alana played a critical role in scaling the New York market to over $60 million in revenue and forged relationships with hundreds of small business owners across the New York area.

Previously, Alana served as a Presidential Associate in Marketing and Sales for Estee Lauder, working closely with Senior Leadership on key projects and consumer insights.

Alana has a BA from the University of Michigan.